Skillvarsity loading Skillvarsity Skillvarsity
Enquire Now

Bachelor in Business Administration

Assam down town University, Guwahati, offers an industry-focused Bachelor of Business Administration (BBA) program designed to bridge academic knowledge with real-world corporate execution. As a NAAC Grade A-accredited institution and a leading educational hub in North-East India, AdtU combines strong management fundamentals, practical skill training, and dedicated placement support to prepare graduates for dynamic business careers.

Highlights

  • Financial Management
  • Marketing Management
  • Human Resource Management
  • Retail Management
  • Banking & Insurance
  • Healthcare Management
Bachelor in Business Administration

Summary

Build the skills to lead, manage, and grow businesses with Assam Down Town University's 4-year Bachelor of Business Administration (BBA) program, structured as 3years of academic learning + 1 year of paid internship. This industry-focused degree combines business fundamentals with practical learning, leadership development, and real-world exposure to prepare students for careers in marketing, finance, HR, entrepreneurship, and business operations

  • Business Economics
  • Principles of Management
  • Human Resource Management
  • Quantitative Techniques
  • Basics of Accounting

  • Business Environment
  • Marketing Management
  • Organizational Behaviour
  • Financial Management

  • Human Resource Management
  • Cost and management accounting
  • Quantitative Techniques
  • Advertising and Sales Promotion
  • Banking Services and Products
  • Retail and Merchandising Operations
  • Hospital and Healthcare Services
  • Personal Financial Planning

  • Business Laws
  • Research Methodology
  • Financial Management
  • Sales and Distribution Management
  • Insurance Products
  • Visual Merchandising
  • Basics of Epidemiology & Health Economics
  • Technology in Banking and Insurance
  • ERP and Retail Applications
  • Hospital Operations Management

  • Entrepreneurship Management
  • Techno Professional Skills
  • Taxation Laws
  • International Marketing
  • Banking and Insurance

  • Organizational Behaviour
  • Strategic Management
  • Consumer Behaviour
  • IT in Management and E-Commerce
  • Retail and Rural Marketing

    • Courses Descriptions

    A Bachelor of Business Administration (BBA) equips you with versatile business skills that open career opportunities across multiple industries, including banking, finance, marketing, IT, retail, consulting, hospitality, and startups.

    CAREER OPPORTUNITIES

    • Marketing & Sales: Marketing Executive, Business Development Associate (BDA), Market Research Analyst

    • Finance & Banking: Financial Analyst, Retail Banking Executive, Accounts Assistant

    • Human Resources: HR Recruiter, HR Generalist, Talent Acquisition Associate

    • Operations & Supply Chain: Operations Analyst, Logistics Coordinator, Supply Chain Associate

    • Analytics & ERP: Business Data Analyst, SAP / ERP Trainee

    • Higher Studies & Business: MBA / PGDM, Entrepreneurship / Startup Founder

    TESTIMONIALS

    What our students say’s

    We are committed to leaving the world a better place. We pursue new technology, encourage creativity, 

    (4.8)

    “I am Saurav Sarkar, of Batch 2020-22, B.SC (Data Science). I consider myself a lucky student, to explore the privileges of the Techno India University. The curriculum of the TIU is a unique program focusing on the practical aspects and the applications of the concepts. I thank TIU for such an innovative and practical approach to learning..”

    Saurav Sarkar

    Web Development Manager

    (4.8)

    “Sharda University is an amazing place where the students get enormous knowledge and skills to learn and experience in their practical life. It has the best faculty with the industry ready curriculum to enhance each and every student to their full Potential. My mentor and all the faculty has helped me a lot to brush up my personality to grab all the opportunities of the upcoming future.”

    Gayatri Sharma

    Web Development Manager

    img

    Not Sure Where to Start?

    Let Us Show You.

    • 100% Job Assurance
    • 1 year Paid Internship
    • Job Ready Curriculum
    • Skill-Based Training
    • Academic Excellence

    Let’s get you started!

    I consent to receive communications from ICA via WhatsApp, RCS, email, and other approved channels.

    I agree to Privacy Policy & overriding DNC/NDNC request for Call/SMS.

    We’ve sent you an OTP

    On your phone number +91

    Did not receive OTP? Resend in 59 Sec

    By entering the OTP and clicking continue I confirm that I have read, understood and agree with the Terms and Conditions and Privacy Policy.