BBA - Finance & Marketing

BBA(H) – Finance & Marketing that gives a comprehensive knowledge of blended learning

Courses Curriculum

Eligibility :12+/Graduate
Total Duration : 3 Years (2 Years of Classroom + 1 Year of Job-training)
Course Type : 100% Job-Assurance

Courses Includes:

Total Modules : 7
Durations : 4 Years
Students : 547
Language : English
Lessons : 12
Certifications : Yes

Courses Descriptions

Step into the future of business with a course that blends financial expertise with digital marketing mastery! From accounting, taxation, and HR management to SEO, SEM, content marketing, and AI-driven strategies—this program equips you with in-demand skills for today’s digital economy.

Get hands-on experience with Tally Prime, Advanced Excel, CRM systems, and real-world projects. Develop leadership, research, and entrepreneurial skills to thrive in corporate, startup, or digital marketing roles. Learn, apply, and get job-ready with a curriculum designed for the modern business landscape!

Main Topics you’ll Learn it?

Business & Management Fundamentals
Finance & Accounting
Digital Marketing & Analytics
Human Resource & Leadership Skills
Entrepreneurship & Project Management
Marketing & Consumer Behavior
Technology & Business Applications

This Course Syllabus

Semester 1:
- Business Mathematics & Statistics
- Principles of Management
- Business Microeconomics
- Communicative English
- Environment Science
Semester 2:
- Marketing Management
- Indian Financial Market
- Digital Marketing Basics & SEO
- Business Macroeconomics
- Communicative English-II
- Environment Science-II
Semester 3:
- Human Resource Management
- Tally Prime and Goods & Services Tax
- Content and Affiliate Marketing
- Mentored Seminar-II
- Computer Applications-I
Semester 4:
- Financial Management
- Organizational Behavior
- Email Marketing & Social Media Marketing
- Advanced Excel
- Cost & Management Accounting
- Basic Management Skill
Semester 5:
- Production & Operations Management
- Handling Human Resource at Workplace
- Leadership Skill Development at Workplace
- Income Tax-Laws & Practice
- Soft Skill Development-V
- Data Analysis
- Ethical Study and IPR
Semester 6:
- Business Research
- Search Engine Marketing- SEM
- Project on Accounting & Taxation at Workplace
- Project on Industrial Relation at Workplace
- Soft Skill Development-VI
Semester 7:
- Business Policy & Strategy
- Strategic Finance
- Application of Artificial Intelligence in Digital Marketing
- Legal Aspects of Business
- Psychology for Business managers
Semester 8:
- Project Management for Digital Marketing Firm
- Entrepreneur Skill Development
- Research Project & Dissertation
- Influencer Marketing /International Marketing/CRM and ERP/MIS and E-Commerce

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